Proposal Builder
Published by marketingskills in seo
Review recommended18 installs
What this skill does
Convert a prospects public site and optionally connected GSC/GA4 into an agency SEO proposal. Use when Codex needs to generate a client-ready SEO proposal from live or public data.
Add Proposal Builder to your agent
Review the source and files first. When you are ready, copy the prompt instruction or use the CLI command supported by your environment.
Install with a prompt
Paste this into a compatible coding agent:
add this skill "proposal-builder" from https://github.com/marketingskills/seoInstall with the CLI
Run this command in a controlled environment after reviewing the repository:
npx skills add https://github.com/marketingskills/seo --skill proposal-builderSkill instructions
Proposal Builder
Overview
Analyze a prospect's website from public data (crawl, SERP analysis, sitemap) and optionally connected GSC/GA4 to produce a structured SEO proposal with diagnosis, opportunity sizing, recommended services, and pricing.
Inputs
- Prospect domain URL
- Optional: GSC property data (via live data bridge)
- Optional: GA4 property data
- Optional: crawl output or sitemap
Workflow
- Discover the prospect's site (sitemap, crawl, public pages).
- Run initial diagnosis:
- Technical SEO issues (via technical-seo-triage)
- Content gaps and decay signals
- Keyword opportunities
- Authority assessment (via serp-authority-mark for key queries)
- If GSC/GA4 connected, analyze actual performance data.
- Size the opportunity: estimated traffic gain, conversion uplift.
- Structure the proposal:
- Executive summary
- Current situation and findings
- Recommended services (technical, content, strategy)
- Estimated impact
- Pricing and timeline options
- Generate a client-ready proposal document.
Output
Structured SEO proposal document ready for client delivery.
Files included
- SKILL.md